Hi, my name is Fatimata. I’m a recent Sciences Po Paris grad with a background in mathematics and computer science.
I love exploring branding, media economy and interactions between new technologies and creative industries.
I focus on building things that give the most satisfaction to all parties and aim to provide the smoothest consumer experience.
STUDIOCANAL
In this role, I focused on identifying strategic and creative partnerships for IPs like Terminator and Rambo aiming to maximize utility for all parties. I was responsible for identifying and contacting new partners, participating in discussions, and managing some legal aspects.I also conducted targeted market analysis, mainly in the video games sector, and pinpointed licensing trends.
MOTS-CLES
I focused on building effective communication and branding strategies. My work involved writing diverse materials like articles, speeches, newsletters, and press releases, always with a focus on brand consistency. I also managed project using the agile methodology and organized internal and external events.
SYBEL
At Sybel, I editorialized platform content using data-driven insights for better audience engagement and I curated content acquisitions based on market trend analysis. I also collaborated with product, marketing, and engineering teams to enhance app features and visibility. I worked along with creators and studios on scripts, casting, pitches, and audios to refine project deliverables.
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